File formats

Image guide

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When saving your images, you'll want to consider what format (or file type) to use. Shopify supports the most common file formats, which are equally great choices for your online store: JPG, PNG, WebP, and GIF.

These formats are popular because they balance size with quality and are widely supported across all browsers.

That said, each format has different benefits and common uses that are worth considering when creating your images.


Related links

Web-ready photography Image sizes Theme image settings

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