> For the complete documentation index, see [llms.txt](https://help.fluorescent.co/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.fluorescent.co/section-studio/smart-sections/audiences/time-zone.md).

# Time zone

Display section variants based on the visitor’s local time zone. Tailor section content and styles to specific regions, coordinate regionally-timed promotions, or simply create a more localized experience.

## Add time zone rule

***

{% hint style="info" %}

#### Steps

1. Go to **Audiences** page and click **Create new audience**. 
2. Enter a name for your audience. You can change the name later.
3. Select the **time zone** rule type.
4. Search and select a time zone.
5. Click **Save**.
   {% endhint %}