Looking for something that can't currently be accomplished with Context's feature set? We're now offering custom services.

Context: A storytelling theme designed for medium and large catalogs.

Context is a Search Engine Optimized (“SEO”), fully responsive Shopify theme by Fluorescent. Context has been expertly designed for visual storytelling. With three distinct presets: Chic, Modern and Essential, it’s the perfect theme for your next project.

Feature Breakdown


General settings

Home page sections

Theme sections


Need Some Help Making a Decision?

Not entirely sure if Context is right for you? No problem. Just send us an email. If after assessing your needs we determine that Context isn't right for you, we'll be happy to recommend another theme.

Theme Support

Context comes backed by the designers and developers who created it. We're experts and professionals, and we're more than happy to help. If you've discovered a bug, have a feature request or any questions about setup, we're available by email Monday to Friday, 10AM to 6PM PST.

Looking for some help from a real human? No problem, send us a message!